Packaging Design (Week 5)

Week 5 of packaging design is complete. In week five we continued our work on redesigning our selected packaging and investigated communication and visual language. It was very interesting to look at specific techniques that are used to communicate a number of messages to the consumer. The selection of colour, typographic arrangement and the form of imagery…

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Packaging Design (Week 3)

Week 3 of packaging design is complete. In week three we developed a number of ideas and concepts that would be used in our redesign of the packaging. I tried to really push the number of different ideas that I could create so that I had many to choose from. I tried to keep in mind both the…

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Packaging Design (Week 2)

Week 2 of packaging design is complete. In week two we studied the history of packaging. We also completed three tasks were we examined our chosen product/package in the current market. We analysed the packaging across market value, communication, usability and sustainability. These tasks helped to gain a greater understanding of the package we would redesign and…

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Packaging Design

Tomorrow I will be starting my next class, Packaging Design. I am creating this post so I am able to compare my knowledge for review, on completion of the class. The aim of Packaging Design is described below: This unit introduces the principles of packaging design and the skills of research and project implementation. Learn…

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